Retail: Digital Lifestyle & eCommerce Platform

Overview

Project: Xperity developed a content-driven ecommerce platform by integrating multiple marketplaces and a digital magazine to discover and purchase niche brands, all from one online location.
Client: HNTRISM
Industry: eCommerce

What a tremendous value-add…

"Xperity researched the best open-source software tools to fit our needs. Then they built an easy-to-use enterprise e-commerce solution. What a tremendous value-add they were to our startup process."

Beryl Mokros
COO, HNTRISM

Client Need

The client wanted a more robust e-commerce solution for their existing marketplace and the ability to add additional marketplaces and a digital lifestyle magazine. The solution design required the ability to inter-link content and have intuitive navigation between the marketplaces and the magazine.

Product Challenges

One challenge was accurately transferring the current inventory to the new e-commerce site. Also, the platform needed to accommodate for up to 1M in future inventory without impacting the platform’s performance. Creating automation to upload inventory from different sources with different formats was also a challenge.

The Xperity Solution

Xperity rebuilt one and created two more sites from the ground up as an integrated e-commerce platform for the three marketplaces, a digital magazine, and the capability to add future marketplaces. The design allows users to easily navigate between the magazine and marketplaces. A dynamic inventory upload solution was developed to accommodate various incoming formats from different vendors. Further, SEO was incorporated at all levels to ensure the client’s marketing efforts were maximized.

How We Did It

The dedicated team at Xperity utilized the following development concepts and tools to create an innovative, highly sophisticated network of content driven marketplaces.

Marketplace Architecture and Design

The Xperity team selected Magento as the cloud ecommerce platform to create each marketplace, and jQuery and Prototype for the JavaScript Framework.

Scalable and Secure

The Xperity team used AWS Cloud Server because it is more scalable and secure.

Platform Graphics

Leveraged 3rd party APIs to improve application and automatically process graphics.

Affiliate Integration

Enhanced SQL jobs to automate monthly data imports and validation processes.

Core Stack

Magento | PHP | Word Press | AWS
HTML 5 | Bootstrap | MySQL

About the Client

HNTRISM is a content-driven digital lifestyle platform providing customers an insightful journey to discover, learn and purchase innovative and emerging brands in home décor and entertaining, niche skincare, haircare, and fragrances, and cutting-edge fashion all in one place.

Let's Talk Value...

Value is at the forefront of our team-based software development strategy. We designate onshore project managers that are dedicated to each client to retain knowledge and a deep understanding of their needs. This strategy creates higher-quality results and saves our clients time and money.

To learn how Xperity can help solve your software development challenges, click the Contact us button to reach one of our specialists or to schedule a meeting.

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